I am

Rutger Pijnenburg

- 3D-modeller
- Problem solver

A landscape for which the time of day changes as you move your mouse

Identity

As a designer I strive to see different perspectives, this is because these perspectives offer me new ways to think, new ways to do, they allow me to solve more problems, or solve problems in different ways, be it faster, prettier, or easier. They also allow me to understand others better, letting me design for others better, or to explain my thoughts better. Something I love about design is the iterative design process, as I love to learn from my mistakes, the method teaches me in a fast way, whilst still giving me all information, it does sometimes come with a negative, as I want to experiment too much at times, sometimes wanting to make things better than what they have to be, which can take a lot of time, I now iterate until something does everything it has to decently, and come back only when there is time left to improve, something I learned from various projects. I also love to learn, I like to improve and explore, and will always find ways to challenge myself, this also comes with a disadvantage, as I have to force myself to make back-up plans, in case something goes amiss, it also causes me to want to do less relevant stuff, for example, for my last portfolio I learned how to code it, taking away time from reflecting. My passion in design is 3D modelling, something that is very dear to me and I love to do and hope that I will be able to continue doing in the future.

A spiderweb

I see having a lot of different perspectives as a spider web, if you have more perspectives you can take, then more problems will be solvable by you, just as a web catches more if it covers more area.

Vision

I see design as a means that can help others or improve processes, something that keeps repeating and something that is never finished since the world and the people for which you design also always change. But one can not iterate forever, and sometimes you have to realize that something will not work, just like the sunk cost fallacy, the question is when this is the case, for me, it is when you stop learning, which ties to my professional identity. This also ties to another thing I feel is very important, I think that we should never stop learning, designers especially, that ties to my view on life and to my professional identity, since I like the iterative design process. One example is the mindset used and popularized by the Japanese, 改善 (kaizen) (improve) which is a mindset in which people and companies strive for continuous improvement, making processes easier and less taxing, mentally and physically. The type of products I like the most are free products, ones that can be used by everyone regardless of income, I like these products because I want everyone to be able to learn, to be able to improve and do what people like doing, these products, however, do have a problem as they too must make money to be able to keep running, there are multiple examples of business models that have free products that I like, one example is for the 3D modelling software I use, Blender, the company for this software makes money by using donations, subscriptions, and merchandise, but I realize that this is not possible for most companies another example are creators on YouTube, who have given a big part of a generation the chance to learn, these creators get paid from ad revenue, merchandise, donations and some also give more advanced courses.


Kaizen, continuous improvement (of businesses and processes)

Projects

Development

Creativity and Aesthetics

Math, Data and Computing

Technology and realization

User and Society

Design Research

Business and Entrepreneurship

Professional skills

Professional Identity and Vision

External activities

Past

Future

Goals

Contact me!

©2023 by Rutger Pijnenburg